There are billions of social media accounts today. People spend hours on their social media accounts looking at updates, and even checking their favorite brands and companies. But one of the core functions of social media is to connect people all over the world. How do social media sites affect your social life?

The reality is that social media can affect your life in a good or in a bad way. It depends on how you control your habits, and how you impose discipline in order to make social media a positive tool in your social life.

The good

A lot of good things came from social media. It has allowed us to communicate to friends and other people that are no longer within traveling distance from our homes. He or she can be your old friend when you were nine, or a relative who transferred to a new location. Thanks to Facebook, it is possible to see what they are up to and even leave them a message when we feel like it.

Unlike emails, it is easy to search Facebook the people who you want to find. And if you are lucky or connected with them through other friends, you will be able to reconnect with other people.

Next, it is also easy to ask people to join an event that you are organizing. It is easy to spread the news especially in your circle that an event is going to take place. But of course, there can be set backs like people that are not going on the last minute. However, it is still a good tool that allows people to organize their social activities.

The bad

But of course, social media has done a lot of bad things to the way we socialize with other people. Social media can also start problems in workplaces and among friends. It can be a post that has been misinterpreted, or a post that someone finds offensive. It is important that you practice certain restraints when it comes to posting on social media especially if you have workmates, family members and friends in your network.

In addition to this, social media has also become a tool that destroys a lot of relationships. It has become a tool that speeds up cheating among spouses and couples. Flirty PMs can start fights once a partner discovers what is happening.

It is also possible that you will get in trouble with your boss. A lot of companies today are spying on their employees regarding things that they say on social media. Posts and activities that you post on social media can damage your overall relationship with workmates. Common instances such as taking a day off and being seen on social media partying is a common cause of problem in the office.

Conclusion

If you are going to use social media, it always advised that you first think of the possible consequences of your actions. Though it can help improve your overall life, keep in mind that it can also ruin your relationship with other people. It is always a good idea to limit your exposure to social media.

There are a lot of social media websites today. Some are particularly focused towards businesses, while others are focused on photos. There are many social media sites that you can use, but over the years, Facebook is considered the number one social media platform. What makes social media platforms attractive to its users? Here are some things that can win the battle of social media sites.

Is it user friendly?

A lot of social media sites today constantly update their platform in order to make sure that their users are comfortable using their website and app. These days, you’ll see Instagram with better photo editing tools, not to mention it also has a different way of presenting stories and posts. These days, posts are seen depending on the relevancy of the story.

It is important that the platform is easy to use. People care of what appears on their feed as well. By making these small tweaks and updates, it is possible to make user experience better than the last version.

Sponsored posts

Let’s admit that social media is a means for marketers to target its potential customers. However, a lot of social media sites need to find a balance between marketers looking to advertise and users using the platform. Facebook and Instagram both effectively mastered this art. Unfortunately for Twitter, things are a bit different. Experts are now saying that Twitter doesn’t have good data quality. And that means advertisers are not effectively targeting the right market for them.

Unique offering

Every social media platform should have something unique to offer. LinkedIn, for instance, caters towards the professionals. They can get a job based on the skills that they put. It is also possible for head hunters to find the right person fit for the job description.

On the other hand, you have Instagram that showcases photos. It makes it possible for people to post their photos coming from their phones. In order to survive the tough social media competition, it is important that they offer something unique.

Security and privacy issues

Lastly, it is important to address both security and privacy issues. These are things that are now important for every user out there. Can you imagine identity theft occurring because the platform failed to protect its users?

Social media today is a huge business. Different platforms, in order to survive, need to adapt to the changing times. By knowing these basic things, it is possible for them to expand users, and even become the number one social media site today.